Validating the Detroit + Dilify Framework for Seamless Due Diligence Statement (DDS) Rollout in the Indian Furniture Export Sector
The Myth of Complexity Around EUDR
In early 2023, whispers around the European Union Deforestation Regulation (EUDR) began spreading through India’s furniture export corridors—from Jaipur to Moradabad to Jodhpur. The common belief? “EUDR is too complicated, too risky, and best avoided for now.”
But we believed otherwise.
At Detroit Consultancy, in collaboration with our digital framework Dilify, we set out not just to support compliance but to dismantle the myths, fears, and ambiguities surrounding EUDR—starting with one client, then another, and today, across three major furniture-exporting cities in India.
Want to Learn More About EUDR Compliance?
Explore our complete guide to EUDR and discover how we help you stay compliant, confident, and export-ready.
Visit Our EUDR Compliance HubPhase 1: Breaking the Ice in Jaipur
Clients:
Initial Client Sentiments:
- “What exactly is EUDR?”
- “Is this another certificate or a full-blown audit?”
- “Do we need blockchain?”
- “Will our suppliers cooperate?”
- “How do we get land data for wood that was harvested years ago?”
The Bottlenecks:
- No clarity on product traceability.
- Anxiety around geo-location collection.
- Unwillingness to talk about supply chain vulnerabilities.
- Fear of escalating costs and paperwork.
Our Approach:
- Conducted a deep-dive onboarding workshop for leadership and sourcing teams.
- Educated clients that EUDR is not a certificate, it’s a process culminating in a Due Diligence Statement (DDS).
- Explained that we don’t use blockchain, bitcoin, or complex GIS models—we use logic, intelligence, and structured documentation.
- Introduced Dilify, our lightweight, user-friendly digital platform for data collation and DDS generation.
- Delivered our first DDS for Art Asia in November 2024—a historic moment that validated our method.
Phase 2: Extending the Circle to Moradabad
Clients:
New Doubts and Paradigm Challenges:
- “Moradabad is more metal than wood, how will EUDR apply?”
- “We don’t know our exact raw material land location.”
- “Can we just say ‘India’ as the origin?”
- “Will EUDR delay shipments?”
What We Did:
- Clarified product applicability: EUDR applies to all products with regulated materials (e.g., wood), even if it’s a small component.
- Helped map tier-2 suppliers and land-level sourcing information.
- Showed clients how Dilify auto-validates region coordinates and cross-verifies land legality using open databases.
- Reassured clients that our process is not intrusive, but supportive, and is designed to maintain business continuity while achieving compliance.
Phase 3: Preparing Jodhpur’s Exporters for EUDR Ground-Up
Clients:
As we moved into Jodhpur—India’s iconic furniture export hub —we engaged with four prominent exporters who were aware of EUDR, but not yet ready to implement it. They reached out to Detroit Consultancy to help lay the groundwork for compliance in a methodical, risk-free way.
These clients are currently in the consultancy phase, where the focus is on building internal understanding, cleaning up supplier documentation, and preparing for Dilify on boarding and DDS licensing in the next step.
Current Focus Areas:
- Creating custom checklists for EUDR-readiness based on their sourcing geographies and wood species.
- Mapping supplier networks—tier by tier—to identify gaps and overlaps.
- Validating available data on land origin and initiating geolocation collection processes.
- Conducting awareness sessions with sourcing teams and vendors to help them understand EUDR implications.
- Preparing internal records and declarations for a clean handover to the DDS engine on Dilify.
Client Concerns at This Stage:
- “How do we explain EUDR to our unstructured vendor base?”
- “Will licensing be complicated or too technical?”
- “What should we do if some vendors are not responsive?”
Our Strategic Response:
- We are enabling a step-by-step readiness protocol, not overwhelming them with software too early.
- Building confidence at the ground level—from factory managers to procurement officers—so that licensing is not just a formality but a natural next step.
- Offering handholding for vendor on boarding, including template declarations, sample contracts, and visual SOPs for field workers.
This phase is about building the foundation. We’re ensuring that when these companies activate their DDS licensing and start using Dilify, they’re not reacting—they’re ready.
Unspoken Questions We Addressed (Across All Clients)
No. You need to validate that the wood used is legally harvested and not from deforested or high-risk zones. Our DDS provides this through verifiable declarations and mapping.
Yes, but we can help reconstruct land coordinates through logical methods if current GPS data isn’t available. Dilify provides geo-tagging assistance using both direct and proxy indicators.
Absolutely not. In fact, EUDR done right will strengthen your sourcing, help you build better documentation, and boost your global brand trust.
No. It’s a regulation requiring you to demonstrate that your product has zero risk or negligible risk of deforestation.
Because while others are proposing flashy tools, we deliver the final output that the EU needs: the DDS—with the logic, training, documentation, and supplier support embedded into the process.
Why Detroit + Dilify Works
- End-to-End DDS Delivery: We don’t stop at consultation—we complete the DDS, the legal requirement under EUDR.
- No Fancy Tech Jargon: No blockchain. No bitcoins. No confusion.
- Deep Industry Understanding: We understand the furniture export ecosystem—every supplier, every link, every variable.
- Human-Centric Technology: Dilify is not a tool—it’s a framework built around your business realities.
Conclusion: EUDR Is a Strategic Advantage—Not a Burden
This case study stands as proof that EUDR is not complex when placed in the right hands. Through our Detroit + Dilify framework, we turned what looked like a compliance nightmare into a business differentiator.
Our clients are not just EUDR-compliant—they are ahead of the curve, future-proofed, and export-ready in the most transparent, ethical way possible.
Mr. Pradipta Mishra
CEO, Detroit Consultancy